Introduction
This Privacy Policy explains how we collect, use, disclose, and otherwise handle personal information when you use our website to request a life insurance quote in Ontario, Canada. We use this information to connect you with a licensed insurance advisor. Final wording is pending legal and compliance review.
Information We Collect
We collect information you provide directly when you submit a quote request, and a limited amount of technical information about how you reach our site. We do not ask for medical records or financial-account information.
Information You Provide
When you submit a quote request we collect your name, email address, phone number, province, postal code, date of birth, smoking status, desired coverage amount range, family status, number of dependents, and (optionally) your preferred contact time. We also record your consent choices, the version of the consent wording you saw, the time of submission, and the language you used.
Information Collected Automatically
Limited attribution information such as the page you submitted from, the site that referred you, and UTM campaign parameters in the URL. We do not use this information to build a profile of you for advertising purposes.
How We Use Your Information
We use your information to match you with a licensed insurance advisor who can help you with your life insurance inquiry, to respond to you, to operate and secure our site, and to comply with applicable law.
- Connect you with a licensed insurance advisor or partner agent
- Process and respond to your quote request
- Communicate with you about your request
- Comply with legal and regulatory obligations
- Detect, prevent, and address fraud or abuse of the site
How We Share Your Information
We share the information you submit with one or more licensed insurance advisors (sometimes referred to as partner agents) so they can follow up with you about your life insurance inquiry. We use Supabase, a third-party database service provider, to store lead records on our behalf. Internal operational alerts that notify our team that a new lead has arrived contain only non-sensitive metadata (such as a lead identifier, province, language, and submission timestamp); they do not include your name, email, phone, date of birth, or postal code. We do not sell your personal information.
How Long We Keep Your Information
We retain lead records for as long as is reasonably needed to support follow-up with a licensed advisor and to meet our legal obligations. A final retention period is under review. You may request deletion of your information at any time using the contact channel below.
Your Rights
Subject to applicable law, you may have the following rights regarding your personal information. To exercise any of these rights, email us using the contact details below. We will respond as soon as reasonably possible.
- Right to access your personal information
- Right to correct inaccurate information
- Right to request deletion of your information
- Right to withdraw consent or opt out of further contact
- Right to data portability where applicable
Security
We use reasonable administrative, technical, and physical safeguards to help protect personal information against unauthorized access, alteration, disclosure, or destruction. No method of transmission or storage is perfectly secure.
Contact Us
If you have questions about this Privacy Policy, want to access, correct, or delete your information, or want to withdraw consent, contact us at hello@kinforlife.com.